World Cup four-year cycle to the world's attention will focus on South Africa. At the same time, the clothing brand's duel played the same battle. This is a commercial society. Football has become the leading brand of clothing brand promotion,Wholesale football shirt shop a powerful tool to gain market share. World Cup have become a rare case of the clothing brand fierce battle of the time.
World Cup players wearing a jersey contest publicity is great. Appears on the screen when the big players in robust figure, the jersey will soon greet a trademark chest audience eyes. In particular, first-class players will be wearing a sports brand focused attention of fans around the world. World Cup has already become a fashion brand battlefield battlefield. This can be brought confirmation on the World Cup qualifying team.
32 teams in the World Cup, but the sponsor's world cup football shirt brand jersey was only 7. Three major sportswear brands Nike, Adidas and Puma sponsored a total of 28 teams.
9 Nike sponsorship, heavyweight Brazil, the Netherlands and Portugal. Nike jersey is characterized by environmental protection, said by 8 per shirt is made of plastic bottles dissolved.
Adidas is the number of first prize, as the official partner of the World Cup were sponsored by 12 countries, heavyweight France, Argentina, Germany and Spain.
Puma's killer is a former world champion Italy, the Puma shirt design times for Italy also won the Red Dot Design Award, jersey cut through the study of human motion data by design, said the technology, called BattleSkin athletes in each sport with a minimum of force. In fact, the Puma's base in Africa, almost all African national soccer team sponsored by Puma, Puma marginalization of this year to take from the success of guerrilla marketing strategies, low cost of sponsorship effect is very good, the maximum extension of the Puma brand.
We can smell the world the taste English Premier League football shirts of the business community to better feel the marketing everywhere, but these are the giants of the game, for we still have real grass-roots marketing is to do, not to have to BRIC with a block of stone to build their own foundation.