When temperatures drop, we're not eager to reach for stilettos because come snowfall, moon boots are about as sexy as we're getting. The Golden Goose Superstar funny thing is that these shoes, specifically New Balance's 990 v5s and 991s styles in gray, have been leading the trend for a minute (a 2019 advertisement read: "Worn by supermodels in London and dads in Ohio").

Martens, even if you've never actually been in a mosh pit. "We love the chunky lug sole for the drama it brings to any outfit," says Russo. As the owner of more than ten sneakers I had no idea there was a whole category yet to be explored. Anderson melanged pieces his eponymous label has done over the last decade, from his Golden Goose Superstar Mens seasons as an outlier in the BFC's old Somerset House space (those were the days) to his position of prominence now.

Thankfully on the runways of Prada, Bottega Veneta, and others, designers prioritized functional footwear and didn't sacrifice style. And just to get real inside baseball, buyers at your favorite stores agree. "I've always felt that my clothes have to be chameleon-like and adaptable, and when I moved to L.A., my life looked very different from the life I'd led for 27 years. And now with Covid, I'm not traveling at all.

Naturally, the industry took notice. Shoes from the Italian brand, helmed by Daniel Lee, are still selling out everywhere, so "if you can't get your hands on them, Wandler, Reike Nen and Manu Atelier offer some amazing alternatives with equally amazing price tags," Golden Goose Superstar Womens she suggests.

The design is clean, sleek and simple-"the right amount of nothing," quips Head of Design Jamie McLellan-yet instantly recognisable. They might have started out as the sweethearts of Silicon Valley, beloved by head honchoes at Google, Twitter and Apple, as well as tech magazine editors (apparently "they're as plentiful as MacBooks at the WIRED office"), but their appeal has spread way beyond the tech realm.

"I never live with regret, and I've worn all of these pieces so many times," she said. But the industry veteran has a refreshingly real relationship with fashion; she knows when she loves an item, and she knows when it's time to let it go. So, it's pretty normal. Even tennis players today, the young players coming up, some know about tennis history-Roger Federer's really become a student of the history of the game-but some tennis players don't know about any of the players from the past.

We specialize in rare examples, players editions, promos, samples. What we don't buy is the hype stuff nowadays. I haven't really seen the fashion industry ever look to outsiders for insight. "At the start of lockdown there was a panic and it felt like everyone was switching to jersey, but as time went on, people were wanting to reach out for beautiful things," says Perry.